Fifty Shades of Failure

Lidor WyssockyBlog

Once upon a time everybody wanted to succeed. Failure was not an option. Except that it was. So, at some point, someone came with the innovative idea that failure is an inherent part of the creative process. Everyone was relieved because it is a well-known scientific fact that failure is the default outcome of any activity and you must invest energy to prevent it. When failure became an acceptable result, everything seemed to be a bit easier.